What’s Up Wake features Tyree Dudley, founder of The Other Side of Raleigh, an organization working to connect with Raleigh’s unhoused community and bring attention to stories that often go unnoticed.
Tyree shares how he moved from New Jersey to Raleigh to expand his marketing and branding business, only to discover a much bigger purpose while working downtown near Moore Square. After building relationships with people experiencing homelessness, he began sharing their stories on social media. One of his first videos reached 130,000 views and led to community members immediately stepping up to meet the needs being shared.
The conversation explores the misconceptions surrounding homelessness and why understanding someone’s story matters. Tyree explains how The Other Side of Raleigh works to bridge the gap between people who want to help and people who need help, while also connecting the community with organizations such as Oak City Cares, the Carter Clinic, and Healing Transitions.
Tyree also talks about the Community Makeover, an event that gave 10 community members a day focused on feeling seen and valued. From haircuts and new clothes to shopping, dining, and spending time together, the experience created new friendships and gave participants a chance to feel like part of the community.
The episode also looks at Raleigh’s rapid growth, rising housing costs, the role of government, and Tyree’s hope to eventually expand The Other Side of Raleigh beyond Raleigh to other communities. He shares how the organization has grown far beyond what he originally expected and why he believes the best approach is to take things day by day.
Tyree explains how people can get involved through donations and volunteering at theothersideofraleigh.org, and shares plans for an upcoming car giveaway.
00:00 Presented By
00:10 Bloomin' Blinds Raleigh
00:39 Local Sponsor Spots
01:53 Homelessness Spotlight Setup
02:35 Meet Tyree Dudley
03:23 From Marketing To Mission
05:00 First Story Goes Viral
06:38 Why Other Side Raleigh
08:53 Misconceptions About Homelessness
12:01 Community Steps Up
13:01 Amanda Lamb Joins In
13:56 Making People Feel Seen
18:17 Partnering With Local Nonprofits
19:09 Community Makeover Event
20:13 Giving Back on Birthday
21:01 Makeover Day Emotions
22:36 Next Event Upgrades
23:14 Community Do Gooders
23:53 What Government Can Do
25:57 Raleigh Growth and Displacement
28:12 Bigger Than Raleigh Vision
29:08 How You Can Help
29:38 Five-Year Goals
31:05 Donations, Volunteers, and Car Giveaway
31:59 Where to Follow and Wrap Up

